Skip to content

[Podcast] Navigating the AI Paradox. The second episode of Demand Dialogues is now live!

Watch Now
Datamatics__Logo
  • Solutions
    Demand Generation
    Data Solutions
    Market Research
    Global Capability Centers
    Outsource Marketing Services
    CPA Bookkeeping, Accounting & Taxation
    Finance and Accounting Services

    B2B Demand Generation

    • Content Syndication & MQLs
    • Highly Qualified Leads
    • Appointment Setting Services
    • Account Based Marketing
    • Datamatics Webinars
    • Partner Marketing Solutions

    The Ultimate Buyer’s Guide: Choosing B2B Demand Generation Services for Mid-Market & Enterprise

    Read More

    Supercharge Your Sales Pipeline

    Delivering High-Impact Demand Generation Solutions to Accelerate Your Sales Effectiveness

    Get Started Now

    B2B Data Solutions

    • Highly Bespoke B2B Data
    • Database Quality Management
    • AI Powered Data Solutions

    10 Best B2B Data Providers in the USA

    Every organization has unique business needs. B2B data providers understand your business requirements and offer data solutions that best suit your needs and help you enhance customer experience and business outcomes.
    Read More

    Transform Data into Strategic Advantage

    Unlock Actionable Insights with Our Comprehensive B2B Data Build, Data cleansing & enrichment solutions.

    Get Custom Data Solutions

    Total Addressable Market
    (TAM) Expansion

    Go-To-Market (GTM) Strategy & Execution

    Market Share Gain (M&A and Organic)

    GTM Strategies for the AI Era: How Business Intelligence is Reshaping Market Approaches

    Read More

    Expand Market Share Effectively

    Strategic Solutions for Sustainable Market Share Growth Through M&A and Organic Channels.

    Grow Market Share

    Global Capability Centers

    • Design
    • Build
    • Operate
    • Transform

    Why Global Capability Centre as a Service Is the New Strategic Lever for US-Based Enterprises 

    Read More

    Design. Build. Operate. Transform.

    Make the shift now — and stay future-ready.

    Get Started Today

    Outsource Marketing Services

    Inbound Marketing

    Outbound Marketing

    Martech Support

    Database Management

    A Guide to Choosing a Marketing Research Company

    Discover essential factors for selecting the right market research company. Make informed decisions to enhance your business strategy and market understanding.
    Read More

    Your Marketing, Powered by our Experts

    Experience fast, precise execution—across inbound, outbound, MarTech, and data hygiene initiatives.

    Pick Your Marketing Experts

    CPA Bookkeeping, Accounting & Taxation

    • Accounting Outsourcing
    • Bookkeeping Outsourcing
    • Tax Preparation Outsourcing
    • Audit & Assurance

    Visit the Website
    www.datamaticscpa.com

    Streamline your CPA Practice

    Optimize your financial operations through CPA exclusive outsourcing solutions.

    Partner With Us

    Finance and Accounting Services

    • Procure To Pay
    • Order to Cash
    • Record to Report
    dbaccounting

    Visit the Website
    www.dbaccounting.us

    Reliable Accounting Outsourcing

    Trusted partner for accurate, timely, and secure financial operations.

    Get Started Now
    B2B Demand Generation Demand Generation
    • Content Syndication & MQLs
    • Highly Qualified Leads
    • Appointment Setting Services
    • Account Based Marketing
    • Datamatics Webinars
    • Partner Marketing Solutions
    Partner Marketing Data Solutions
    • Highly Bespoke B2B Data
    • Database Quality Management
    • AI Powered Data Solutions
    Market Research Market Research
    • Total Addressable Market
      (TAM) Expansion
    • Go-To-Market (GTM) Strategy & Execution
    • Market Share Gain (M&A and Organic)
    Global Capability Centers Global Capability Centers
    • Design
    • Build
    • Operate
    • Transform
    Outsource Marketing Services Outsource Marketing Services
    • Inbound Marketing
    • Outbound Marketing
    • Martech Support
    • Database Management
    CPA Outsourcing CPA Bookkeeping, Accounting & Taxation
    • Accounting Outsourcing
    • Bookkeeping Outsourcing
    • Tax Preparation Outsourcing
    • Audit & Assurance
    CPA Outsourcing Finance and Accounting Services
    • Procure To Pay
    • Order to Cash
    • Record to Report
  • Industries
    Information & Communication Technology
    Marketing & Advertising​
    Automotive & Transportation​
    Semiconductor & Electronics​
    Food & Beverages​
    SaaS
    Chemicals and Materials​
    Manufacturing​
    Textile & Apparel​
    Information & Communication Technology ​
    Marketing & Advertising​
    Automotive & Transportation​
    Semiconductor & Electronics​
    Food & Beverages​
    SaaS
    Chemicals and Materials​
    Manufacturing​
    Textile & Apparel​
  • Resources

    Content Library

    Blog
    Case Studies
    Whitepapers
    eBooks

    Resources

    Podcasts
    Events
    Infographics
    Newsletters

    Content Library

    Blog
    Case Studies
    Whitepapers
    eBooks

    Resources

    Podcasts
    Events
    Infographics
    Newsletter
  • About Us
    Company Overview
    Careers
    Newsroom
    ESG
    CSR
    Contact us
    FAQs
    Company Overview
    Careers
    Newsroom
    ESG
    CSR
    Contact us
    FAQs
  • RTA
    RTA Services
    Information for Shareholders
    Quick Links
    Client Logins
    RTA Services
    Information for Shareholders
    Quick Links
    Client Logins
  • Insights
Get in Touch

Service: B2B Demand Generation

Case Studies
B2B Demand Generation
Page 5
Demand Generation vs. Lead Generation
  • B2B Demand Generation
  • Infographics

Demand Generation vs. Lead Generation: Know the Key Differences

Know More
Buying Group
  • B2B Demand Generation
  • Infographics

Understanding Buying Group Marketing: The Ultimate Guide

Know More
BANT Lead
  • B2B Demand Generation
  • Infographics

BANT Leads: The Ultimate Guide to Smart Selling

Know More
Identifying Micro-Influencers in Buying Groups and Engage with Them
  • B2B Demand Generation
  • Infographics

How to Identify Micro-Influencers in Buying Groups and Engage with Them

Know More
B2B Marketing Exchange 2018
  • B2B Data Solutions, B2B Demand Generation
  • Infographics

B2B Marketing Exchange 2018

Know More
Pluralsight Summit 2019
  • B2B Data Solutions, B2B Demand Generation
  • Infographics

Pluralsight Summit 2019

Know More
Page1 Page2 Page3 Page4 Page5
Linkedin-in Twitter Facebook-f Instagram Youtube

Join Our Newsletter
& Stay Updated

Join Our Newsletter & Stay Updated

By providing your information, you agree to our Privacy Policy and Terms of Use.

Global Presence.

NORTH AMERICA

146 West, 29th Street, Ste 10W,
New York, NY 10001, USA.

EU & ME

153 Milton Keynes Business Centre,
Foxhunter Drive, Linford Wood,
Milton Keynes, Buckinghamshire,
MK14 6GD, UK

APAC

Plot No A-16 & 17, Part B, Cross Lane,
MIDC, Andheri (East), Mumbai 400 093,
Maharashtra, India

ISO, GDPR, AICPA, SOC

Solutions.

  • Demand Generation
  • Data Solutions
  • Total Addressable Market (TAM) Expansion
  • Go-To-Market (GTM) Strategy & Execution
  • Market Share Gain (M&A and Organic)
  • Outsourced Marketing Services
  • Global Capability Centers
  • CPA Enablement
  • Finance and Accounting Services
  • Registrar & Transfer Services

Quick Links.

  • Podcasts
  • Newsroom
  • Events
  • Careers
  • Blog
  • Contact Us

© 2025 Datamatics Business Solutions Limited. All Rights Reserved.

  • Terms of Use
  • Privacy Policy
  • Cookie Policy
  • Legal
Maneesh Garg - Sr. Vice President (Corporate Finance, Accounts & Legal)

Maneesh Garg

Sr. Vice President – Corporate Finance, Accounts & Legal

Maneesh heads the Corporate Finance function. He is responsible for overall Financial and Business Planning, Performance Monitoring, Financial Forecasting, Analysis, Taxation, Procurement and Cash Flow Management.

Maneesh has more than 13 years of experience in the Business Process Management industry. Prior to his present tenure, he has worked with Genpact, Aegis (Essar group enterprise) and Aditya Birla Minacs, where he handled several key financial functions including Corporate Strategy, Mergers & Acquisitions, Financial Planning and Analysis. During his tenure with Aegis, he played an important role in the divestment of US and Philippines business.

Maneesh is a qualified Chartered Accountant.

Jayram Iyer - Vice President (Information Technology)

Jayram Iyer

Vice President – Information Technology

Jayram heads the Information Technology function. He has over 25 years of rich experience in successfully directing and leading key initiatives for Business & Operational Transformation, IT Transformation, Solutions and Consulting, IT Infrastructure, Analytics & Automation across Customer Experience and Service domain for industry verticals.  

His last stint was with Aegis Customer Support Services. Prior to which he has worked for organizations such as Conneqt Business Solutions (Formerly known as Tata Business Support Services), Hinduja Group and PCS Industries.

He is a Commerce Graduate from the University of Mumbai.

Raajiv K Sachdeva - Executive Vice President (Operations)

Raajiv K Sachdeva

Chief Operating Officer

Raajiv manages worldwide operations for all key service lines including Customer Acquisition & Retention Solutions, B2B Data Solutions, Business Research & Analysis, Corporate Finance & Accounting, Book Keeping & Taxation and Customer Experience Management.

He has over 20 years of industry knowledge in end-to-end Business Process Operations and consultative selling across the US, UK, Philippines and India.  He has played a pivotal role in offshore delivery of multiple business units for large accounts, which has resulted in significant growth, revenue and market share. Raajiv has held leadership positions at Sitel, Affinity Express and Genpact.

Raajiv is a Commerce graduate from Kolkata University and has done an Organizational Leadership Management program from Harvard Business School.

Ashish Gupta

Sr. Vice President – Finance & Accounts (BU)

Ashish heads the Finance & Accounts operations portfolio. He has overall 22 years of experience into managing various verticals under F&A including, Accounts Payable, Accounts Receivables, Treasury and Cash/ Bank Management, Report and Closing, Automation and Controls, Fixed Assets and Project Accounting. He is a seasoned Operations, Solutions & Transition leader with a proven track record to lead, motivate and manage large teams. 

His last stint was with Ocwen Financial, prior to which he has worked with large organizations like Genpact, Igate, Oracle and American Express.

Ashish holds a Post-Graduation Diploma in Financial Management and is a MBA with specialization in Finance from IGNOU University.

Loly Vadassery​ - Chief Human Resources Officer

Loly Vadassery​

Chief Human Resources Officer

Loly’s experience of over 2 decades in HR spans across Strategic HR, Culture Transformation, Organization Development, Organization Design and Leadership Development. As a strategic business partner, coupled with business understanding, people skills and strategic thinking, she is the Coach to the Leadership team. She has been with Datamatics for over 12 years (across two stints).

Prior to Datamatics, she held Leadership roles at major enterprises like Core Education & Technologies Ltd., Cirrus Technologies and Geodesic in the IT/Education space.

Loly holds a Post Graduate Diploma in Human Resources Management from Symbiosis (Pune), M.Sc. in Psychotherapy & Counselling from the Institute of Psychotherapy & Management Sciences (Mumbai). She also holds a Results Coach Certification (ICF accreditation) from the Neuroleadership Institute.  She was awarded as a Finalist in the LinkedIn Conscious Business Leadership Awards in May 2016 and also featured as a Thought Leader in the LinkedIn Annual Coffee Table book in January 2017.

Harsha Pai​

Chief Executive Officer

Harsha is responsible for the global strategic direction and creating a vision for success.

He has over 25 years of experience in the BPO, ITO & Consulting domain. His cross-industry experience spans diverse service lines, such as BI & Analytics, F&A, SCM, Customer Management Operations, etc. Prior to Datamatics, he was part of the Senior Leadership team in the Business Services division of HCL. In his career, he has held Leadership positions at top companies including WNS, Intelenet, Citicorp, HSBC etc.

Harsha is a Gold medallist in MBA from Somaiya Institute, Mumbai.

Siddharth Kanodia​​​

Sr. Vice President – Business Strategy

As Sr. Vice President – Business Strategy, Siddharth plays a crucial role in defining the Company’s strategic vision, whilst facilitating the Company’s entry into new markets/new verticals and devising global growth strategy including Mergers & Acquisitions. 

He has over 14 years of Marketing and Banking experience in India, Australia and Singapore and has worked with Standard Chartered Bank, Singapore in their Corporate Advisory Division.

Siddharth has completed his MBA from the University of Queensland, Australia.

Nishant Kanodia​

Director

Nishant is a member on the Board of Directors. Before Datamatics, he was with Bearing Point, USA where he provided strategy consulting to large financial institutions.

Nishant has done his MBA in Finance with a double major in  Business Strategy from the renowned Wharton Business School, USA. He has also been awarded the Golden Alumni Award from H.R. College, India from where he received his Bachelor’s Degree in Commerce.

Nishant is a member of the Mumbai Chapter of the Entrepreneurs Organization (EO) and Young President Organization (YPO).

Yogendra Kanodia

Chairman and Managing Director

Mr. Kanodia joined Datamatics Business Solutions Ltd (earlier known as Datamatics Financial Services Ltd.)  in 1985, after spending over 10 years in leadership positions at Wipro and Parle with forte in Marketing and Corporate Management. Under his visionary leadership, the Company has been achieving significant growth in the global BPM space, and has become one of the market leaders in the Demand Generation and Sales Acceleration business.

He is a B.Tech from the Indian Institute of Technology (IIT) – Bombay, and also holds a Master’s in Business Administration from the Jamnalal Bajaj Institute of Management Studies (JBIMS), Mumbai.

Get In Touch

Fill out the form below and our solution expert will contact you.

By providing your information, you agree to our Privacy Policy and Terms of Use.

Form Submitted Successfully.

Thank you!

Thank you for reaching out. Our solution expert will respond as soon as possible.