Your B2B Engagement Partner
for Qualified Leads
Bring in New Business Opportunities with
Highly Qualified Leads.
Highly Qualified Leads.
High-Quality Leads and Sales Qualified Leads, are key to a successful marketing campaign. When paired with the right customer insights, these high-quality leads could result in a shorter lead sales cycle, boost team productivity, and even minimize lead cost. The most common problems that beleaguer sales and marketing teams are:
- What qualifies being a leader?
- How to bring down the cost per lead?
- Are sales folks providing enough attention to conversion?
- Is their constant collaboration for campaigns?
- Rising Sales & marketing cost
Quality leads = Better conversion.
High quality customer engagement across buying stages to help you focus on winning, not chasing.
We deliver leads commensurate with your expectations, hold specific value & information, and include a genuine interest from the buyer for your product or service. Our rich experience of over a decade and a clear understanding of this domain gives us an edge over our counterparts to drive sales.

Top of the funnel (TOFU)
- Marketing Qualified Lead (MQL) – A registrant/prospect (decision-maker or influencer) who qualifies the required demographic, firmographic or sociographic criteria, and is also interested to receive more information.
- Confirmed Call Back Lead (CCL) – is not an appointment but a window of time that’s convenient for the prospect to receive a callback.
Bottom of the funnel (BOFU)
- Appointment – The Right contact agrees to have a phone call or in-person meeting on a specific schedule mutually acceptable to both parties.
Middle of the funnel (MOFU)
- Sales Qualified Leads (SQL) – Also called SAL (Sales-Accepted Lead). When the prospect, ideally a decision maker, shows ample intent and sales team accepts the lead worth further engagement.
- Highly Qualified Leads (HQL) – Leads received with additional information e.g., current vs expected landscape or clearly defined scope of work
The lead to revenue journey.
Cultivate high-quality marketing and brand relationships across the customer life-cycle journey.
Our HQL programs are exclusively designed to improve your organization’s sales performance. With leads verified on various parameters such as budget, authority, need, and buying time frame called B-A-N-T Framework. We accelerate your information to revenue journey by updating your sales team with specific purchase-related insights to ensure they get what they need to close faster.
B-A-N-T works to your advantage for opportunity identification by asking multiple relevant questions to the buyer. Our hyper-targeted questions qualify the opportunity based on budget availability, discovering the right authority, tapping the right need or pain points, and if there is a timeframe for the intended purchase.
End-to-End Lead Management
Our comprehensive B2B demand generation capabilities allow us to manage your leads throughout their life cycle, encompassing lead nurturing, lead scoring, lead profiling, Etc.
Multi-Channel Approach
We generate qualified leads using various channels such as telemarketing, email marketing, direct marketing, and chat support to fuel your sales pipeline.
Mitigating Operational Risks
We keep you away from the hassles of building an in-house lead generation team, enabling rapid scale-up and easy ramp down, and managing operational cost per volume.
Delivering top-line growth.
Accelerate conversion of MQLs, SQLs, & HQLs into revenues in quick time.

Content Syndication & MQLs
Promote thought leadership using personalized content to gain relevant mind-share.
Read more
Appointment Setting Services
Get face-time with your intended prospects to boost sales engagement and conversions.
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Account Based Marketing
Drive sustainable and scalable business from your existing accounts and loyal set of customer.
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Accounts payable automation - The key to Sustainable Growth.
Accounts Payable automation (AP Automation) is the coming together of detailed process knowledge and advanced technology to automate complex accounts payable processes while making them more effective and efficient. Market estimates state that over 21% small & medium enterprises are actively evaluating AP automation options.
Infographics.
Blog.
B2B Lead Generation Trends to Watch in 2021
As the B2B marketers set to reimagine the traditional lead…
6 Things that can Improve B2B Marketing Success in this tough time
Check out the go-to-market strategies B2B marketing must adopt to…
A Complete Guide of B2B Appointment Setting
Learn how Appointment setting bridges the connection with the end…
How to Build a B2B Sales Funnel & Optimize Conversions
Creating a sales funnel doesn’t mean your work is done.…
Top B2B Lead Generation Trends for 2022, B2B Marketers should not Miss!
The New Year 2022 is here & it's high time…
How to Use Account-Based Marketing to Fuel Your Lead Generation Strategy
ABM is the best way to engage with your accounts,…
Client testimonials.
Usually our work speaks for itself. At times, our delighted customers say a few nice things about our teams & their work.


Matt Godfrey - Director, Lince Salisbury, a leading CPA firm shares his experience of working with Datamatics and how the partnership has helped them scale their business. Watch the video for the complete testimonial.
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Jonathan Grant, Partner - Grant Harrod Lerman Davis LLP. shares his experience on how Datamatics helped his firm meet the business needs of a demanding client base. Play the video for the complete quote.
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"We are in a business that changes continuously, where our goalposts keep shifting. In this scenario, our current database became large and complex. That’s when we decided to approach Datamatics Business Solutions and clear up the clutter. We now get more value from our data and are able to take smarter business decisions."

"We generated more than a million records over a decade. Our database had so much unstructured data that we just couldn’t leverage it for the business. Datamatics Business Solutions took very little time to design an intelligent database management system for us. They were happy to make all the customizations that we needed. It was truly a phenomenal achievement!"

"We wanted to make an informed entry into the CINVETS market. Datamatics analyzed our functional areas and process competencies to understand our unique requirement. Thanks to their extensive research and business intelligence solutions, we could successfully enter the market and obtain significant mindshare within 5 months."

"Our product portfolio was not in tune with the growth goals of 2020. We were in search of a partner who could help us reinvent our innovation strategy. Datamatics supported us with market and competitor insights that helped us create a focused product portfolio. We now have a well thought out program to meet our growth objectives."

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The Datamatics advantage.
One of the largest B2B lead generation and marketing support services company trusted by Fortune 1000 clients around the world.

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Clients Served across the Globe

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