Building Business Partnerships with
New-Age Technologies & Human Ingenuity

Company Overview

Datamatics Business Solutions Ltd. (DBSL), is a leader in providing B2B data, demand generation and business intelligence solutions, finance & accounting solutions for CPAs and enterprises. Datamatics delivers B2B sales & marketing solutions, business process transformation, and technology outsourcing solutions to Fortune 1000 clients across industries. We harness the power of advanced technologies and human ingenuity in perfect harmony to create state-of-the-art business solutions for our clients.

Datamatics Business Solutions Ltd., is a part of the Datamatics Group of Companies, a pioneer in technology outsourcing and business support services. Datamatics has built an agile enterprise by strategically investing in people leadership, cutting-edge technology, operational excellence, corporate governance, domain expertise and client relationships to drive collaborative success.

A mission to unite us.


We bring state-of-the-art technology and process innovation to all our customer engagements. We are committed to building a great organization, driven by empowerment, integrity, reliability and commitment to excellence.

A vision to inspire us.


To be a global leader and a partner of choice in the KPO industry.

Company footprint.

Datamatics Business Solutions at a glance

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Years Industry Expertise
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Strong Workforce
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Global Clients
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Countries Supported

Our comprehensive suite of B2B offerings includes B2B Contact Database & Analytics, B2B Demand Generation, Market Research & Intelligence, Finance & Accounting Outsourcing, CPA Accounting, Taxation & Payroll Outsourcing, and more. We leverage best-in-class technologies such as Artificial Intelligence (AI), Machine Learning (ML), Cognitive Computing, Robotic Process Automation (RPA), and Cloud to power human-machine collaboration and enable seamless delivery.

We serve Fortune 1000 enterprises and companies across industries including technology, banking & financial services, media & publishing, CPA accounting & professional services, manufacturing, automotive and more. With a rich client base, we have been able to penetrate deep into every industry, which has enabled us to build bespoke solutions catering to each of the respective industries.

Core values.

Our core values are the foundation of our existence in business.

The leaders behind our success.

The executive team who are scripting our growth story.

Yogendra Kanodia

Chairman and Managing Director

Siddharth Kanodia​​​

Sr. Vice President – Business Strategy

Loly Vadassery

Chief Human Resources Officer

Raajiv K Sachdeva

Chief Operating Officer

Sumit Mahajan

Global Chief Sales Officer

Ashish Gupta

Sr. Vice President
Finance & Accounts (BU)

Industry recognitions.

We innovate, commit, partner and perform to deliver value that helps to grow your business.

Industry certifications.

We have the certifications to offer best-in-class services and quality processes to our clients.

Yogendra Kanodia

Chairman and Managing Director

Mr. Kanodia joined Datamatics Business Solutions Ltd (earlier known as Datamatics Financial Services Ltd.)  in 1985, after spending over 10 years in leadership positions at Wipro and Parle with forte in Marketing and Corporate Management. Under his visionary leadership, the Company has been achieving significant growth in the global BPM space, and has become one of the market leaders in the Demand Generation and Sales Acceleration business.

He is a B.Tech from the Indian Institute of Technology (IIT) – Bombay, and also holds a Master’s in Business Administration from the Jamnalal Bajaj Institute of Management Studies (JBIMS), Mumbai.

Nishant Kanodia -​ Director

Nishant Kanodia​


Nishant is a member on the Board of Directors. Before Datamatics, he was with Bearing Point, USA where he provided strategy consulting to large financial institutions.

Nishant has done his MBA in Finance with a double major in  Business Strategy from the renowned Wharton Business School, USA. He has also been awarded the Golden Alumni Award from H.R. College, India from where he received his Bachelor’s Degree in Commerce.

Nishant is a member of the Mumbai Chapter of the Entrepreneurs Organization (EO) and Young President Organization (YPO).

Siddharth Kanodia​​​ - Sr. Vice President – Business Strategy

Siddharth Kanodia​​​

Sr. Vice President – Business Strategy

As Sr. Vice President – Business Strategy, Siddharth plays a crucial role in defining the Company’s strategic vision, whilst facilitating the Company’s entry into new markets/new verticals and devising global growth strategy including Mergers & Acquisitions. 

He has over 14 years of Marketing and Banking experience in India, Australia and Singapore and has worked with Standard Chartered Bank, Singapore in their Corporate Advisory Division.

Siddharth has completed his MBA from the University of Queensland, Australia.

Loly Vadassery​ - Chief Human Resources Officer

Loly Vadassery​

Chief Human Resources Officer

Loly’s experience of over 2 decades in HR spans across Strategic HR, Culture Transformation, Organization Development, Organization Design and Leadership Development. As a strategic business partner, coupled with business understanding, people skills and strategic thinking, she is the Coach to the Leadership team. She has been with Datamatics for over 12 years (across two stints).

Prior to Datamatics, she held Leadership roles at major enterprises like Core Education & Technologies Ltd., Cirrus Technologies and Geodesic in the IT/Education space.

Loly holds a Post Graduate Diploma in Human Resources Management from Symbiosis (Pune), M.Sc. in Psychotherapy & Counselling from the Institute of Psychotherapy & Management Sciences (Mumbai). She also holds a Results Coach Certification (ICF accreditation) from the Neuroleadership Institute.  She was awarded as a Finalist in the LinkedIn Conscious Business Leadership Awards in May 2016 and also featured as a Thought Leader in the LinkedIn Annual Coffee Table book in January 2017.

Raajiv K Sachdeva - Executive Vice President (Operations)

Raajiv K Sachdeva

Chief Operating Officer

Raajiv manages worldwide operations for all key service lines including Customer Acquisition & Retention Solutions, B2B Data Solutions, Business Research & Analysis, Corporate Finance & Accounting, Book Keeping & Taxation and Customer Experience Management.

He has over 20 years of industry knowledge in end-to-end Business Process Operations and consultative selling across the US, UK, Philippines and India.  He has played a pivotal role in offshore delivery of multiple business units for large accounts, which has resulted in significant growth, revenue and market share. Raajiv has held leadership positions at Sitel, Affinity Express and Genpact.

Raajiv is a Commerce graduate from Kolkata University and has done an Organizational Leadership Management program from Harvard Business School.

Sumit Mahajan

Sumit Mahajan

Global Chief Sales Officer

Sumit heads the global Sales, Pre-Sales, Marketing and Account Management as part of his Chief Sales Officer role at Datamatics Business Solutions Ltd.

Sumit brings 25+ years of rich experience in setting up and leading high-growth businesses focusing on B2B Demand Generation, Finance & Accounting, Research & Analytics, Procurement, IT Services, Strategic Partnerships/Alliance Management and Business Optimization through transformational program planning and execution. He is a highly regarded speaker across the Business Process Management (BPM) industry focusing primarily on marketing, digital transformation and new business paradigms.

Sumit is a Cornell Executive Leadership graduate with an MBA from IIM Bangalore & completed his Engineering from IIT Delhi.

Ashish Gupta - Sr. Vice President (Finance & Accounts (BU))

Ashish Gupta

Sr. Vice President – Finance & Accounts (BU)

Ashish heads the Finance & Accounts operations portfolio. He has overall 22 years of experience into managing various verticals under F&A including, Accounts Payable, Accounts Receivables, Treasury and Cash/ Bank Management, Report and Closing, Automation and Controls, Fixed Assets and Project Accounting. He is a seasoned Operations, Solutions & Transition leader with a proven track record to lead, motivate and manage large teams. 

His last stint was with Ocwen Financial, prior to which he has worked with large organizations like Genpact, Igate, Oracle and American Express.

Ashish holds a Post-Graduation Diploma in Financial Management and is a MBA with specialization in Finance from IGNOU University.