By providing your information, you agree to our Privacy Policy and Terms of Use.
Most of them show up in the pipeline long before anyone traces them back to the data.
CRM contacts lose accuracy as people change roles and companies restructure. By the time a new campaign is launched, a noticeable share of the list is already out of date, and bounce rates climb.
Vendor lists often get sold to several buyers at once, so the same contacts land in competing campaigns. Prospects tune it out and response rates slide.
A job title and phone number give a rep one name to call. The rest of the buying group stays a guess, so deals stall with a single stakeholder.
When sales stops trusting the CRM, reps build their own spreadsheets and marketing defends its numbers all quarter. Every budget review becomes a debate about the data itself.
Revenue teams lose ground when the data behind their campaigns is wrong before it ships. CRM records decay every year, buying groups shift faster than most databases track them, and outdated contacts turn campaign launches into cleanup projects.
Datamatics Business Solutions helps organizations build, cleanse, enrich and maintain B2B data that keeps pace with how buyers actually move. Every dataset is built for the client’s ideal customer profile, verified through a combined AI and human process, and delivered ready for the CRM, so revenue teams run campaigns on it instead of fixing it first.
Build, clean and enrich all draw on the same verified sourcing and the same AI-plus-human review, so the data behaves the same way no matter which service is doing the work.
Build a database tailored to your ideal customer profile, custom-built by industry, role, geography and company size. AI-powered discovery pairs with human verification on every record, with no recycled lists and no black-box sourcing.
An AI-powered validation engine checks connections across company, website, email, location, address and contact data, then deduplicates and standardizes every record into a consistent, ready-to-use format.
Every record runs through a 10-point consistency engine and comes back appended with firmographic, technographic and contact intelligence built for account-based marketing (ABM) and buying-group targeting. Human review adds a final layer of quality control before delivery.
The AI engine handles scale. Human review catches what scale alone would miss.
Generates company attributes like name, industry, employee size and website.
Identifies and validates email patterns at scale.
Removes duplicates and normalizes every field automatically.
Checks each record against ten consistency points and scores it for completeness before it reaches a human reviewer.
A human confirms contacts against company websites, LinkedIn and other trusted sources, checks GDPR and CCPA compliance, and signs off before final delivery.
From auditing your current CRM to delivering a verified, campaign-ready dataset, see the full process in under five minutes.
Not another data vendor. A revenue intelligence partner built for how modern B2B buys.
Verified performance across enterprise, mid-market and global accounts.
Perspectives on data building, cleansing and enrichment from the DBSL team.
James Libera
James Libera
Rembert Pereira
James Libera
Rembert Pereira
Building, enriching and cleansing CRM data keeps records accurate, complete and usable. Clean data improves segmentation, increases deliverability, reduces wasted sales effort and makes revenue more predictable.
AI flags missing fields, validates entries, catches inconsistencies, detects duplicates and refreshes outdated records using live signals, which speeds up enrichment and cleansing without cutting corners on accuracy.
Datamatics Business Solutions delivers data for SaaS, IT services, events and conferences, BFSI, healthcare, media and advertising, manufacturing, marketing agencies and consultancy, tailored to each industry’s fields and buying cycles.
Most organizations see improved deliverability, engagement and sales productivity within weeks of delivery.
Insights from the front lines
Practical frameworks you can use
Deep dives on industry trends
B2B conversations worth your time
Real results, real clients
Complex ideas, made visual
Join us live and online
Five decades of doing it right
Driving innovation, growth, and impact
Growth with responsibility, built in
Communities we serve beyond business
DBSL in the news
Let's start a conversation
Quick answers, no waiting
Build a future with us
By providing your information, you agree to our Privacy Policy and Terms of Use.