Overview
A multinational technology company had 540,000 email addresses that were largely unusable for B2B engagement — incomplete, outdated, or personal rather than corporate. With no firmographic or professional data appended, their teams couldn’t segment, score, or launch targeted campaigns globally, including in complex markets like China and Japan.
DBSL deployed a hybrid AI and human-in-the-loop enrichment model across four phased deliveries, completing the full 540,000 records within deadline at 99%+ accuracy. The result: a 40% increase in qualified sales opportunities and a 30% improvement in campaign engagement and conversion rates.