Topic: B2B Data

For as long as we can remember, sales and marketing have always been a people...

A recent survey by Gartner Inc. found that around 87% of B2B customers expect businesses...

B2B data management is often an overlooked phenomenon when it comes to business planning. We...

B2B buyer intent data helps sales and marketing teams to optimize their efforts and improve...

The importance of data quality for B2B organizations goes well beyond just providing accurate data....