Case Study

How bespoke data & smart lead generation tactics delivered 2x growth for a global events company?

Client Situation

The client wanted to expand its business footprint in NA, EU and APAC which had a big potential of signing-up new sponsors, delegates, visitors and partners for their future events. However, building such a huge database and acquiring delegates from unfamiliar geographies became one of the biggest hurdles in executing the strategy.

Our Solution

  • Perfect blend of people, process, technology and collaboration
  • Seamless cleansing and enrichment of contacts using robotics and human intelligence
  • Extensive data with firmographics and demographics scaled the reach
  • GDPR Compliant near 100% data records
  • Infallible data plus lead generation strategy delivered 2x results

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