Client Situation
One of India’s leading broking brands intended to improve its customer retention rate and customer profiles by verifying crucial customer information. However, due to lack of expertise, it was quite challenging for the client to handle outbound calling and generate ROI out of it.
Solution
- 50+ trained callers were appointed to manage outbound calling
- Customer education programs for retention were provided
- Customer profiling experts were deployed to verify KYC
- More than 40,000 customers’ KYC verified
- More than 85% ROI generated over outbound calls