360° Event Marketing Services
for Higher Brand Visibility
Generate Business Opportunities at B2B Events & Conferences
B2B events, technology conferences, and online webinars/events offer excellent ROI and high-quality engagements with potential clients. For 2/3rd of global marketers, trade shows and online events generate qualified business opportunities and make the most of marketing investments. In the current hyper-personalized environment, online and offline events have become a strategic channel of demand generation mix for every B2B marketer and a much-desired platform for sales and product leaders to promote their solutions.
For over a decade now, we have translated sponsors and delegate relationships into revenues for end clients and helped them capitalize on every possible opportunity from the pre-event, during the event, to the post-event stage. Our event life-cycle management turn-key solutions provide you with the required mileage to convert your potential prospects to the most desired clients.
Drive real-world engagement at scale.
Pre-Event
- Conceptualization & Research: Market research, opportunity sizing, sector profiling, competitive intelligence, and supply chain management
- Account Intelligence: Profiling the target sponsor, delegate and end-user organizations using firmographic and geographic data
- Database Building: Build a fresh list of visitors, delegates, sponsors and exhibitors using demographic, sociographic, psychographic data
- Database Cleansing and Contact Validation: Revive your legacy database, append and validate contact details including email ID, phone number, title, role, seniority etc.
- Campaign Management: Design and execute email marketing, digital marketing, direct marketing campaigns and collateral support for promotions
- Audience Generation: RSVP desk with telemarketing, outbound support to drive delegates registration, sponsor sales and reminder services for webinar attendees
- Accounting Services: Invoicing, billing and finance back-office support
Execution Phase
- Registration Desk: Online and offline support to on-board delegates/visitors to B2B and online events
- Event App Management: Attendee networking, content, schedule, updates
- Voice of the Customer: Design surveys for onsite engagement
- Data Management: Real-time data enrichment and consolidation on CRM
- Contact Center Support: Voice based inbound and outbound support for follow ups, registration and cancellation services
Post-Event
- Lead to Revenue Management: Sales Acceleration through lead generation, lead nurturing and appointment setting with high profile CxOs and decision makers
- Membership Management: Registration support for future events
- Post-Event Surveys: Customer satisfaction surveys and feedback management
- Reporting: Event reporting and analysis
- Database Management: CRM/Data enrichment and collating customer intelligence
Accounts payable automation - The key to Sustainable Growth.
Accounts Payable automation (AP Automation) is the coming together of detailed process knowledge and advanced technology to automate complex accounts payable processes while making them more effective and efficient. Market estimates state that over 21% small & medium enterprises are actively evaluating AP automation options.
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